Company Philosophy
Creative innovation
Willful spirit

The value of an enterprise depends on the innovation of its existing order and process, as well as its ability to constantly create new growth engines.


The three biggest innovation activities of the barun Group

barun electronics is carrying out the innovation activities on the three following axis as instruments to achieve the corporate philosophy of “Creative innovation and willful spirit”


Forecast 21

A movement to establish a 21st-century survival and growth strategy by checking long- and short-term risks and opportunities in advance, through prior insight into the rapidly changing technology and market situations.

“Pudream” Idea Contest

A movement to find new business, new products, and new technologies based on the survival and growth strategies established through Forecast 21

“Tom Project”

A movement to find the causes of waste and inefficiency in order to maximize productivity and profit, as well as come up with ideas for improvement.
In other words, barun electronics is pursuing a sustainable growth while annually repeating it innovation cycle by reading the future trend in advance through “Forecast 21”, securing a new growth engine through the “Pudream Idea Contest”, and improving the company structure through the “Tom Project”.

These three innovation activities are carried out using the bottom-up method, wherein all employees submit their ideas by voluntarily participating in the movement. The selected ideas will receive a prize based on the grades of their ideas. Furthermore, a 20% maximum incentive of the effect amount will be given for the profit increase and cost reduction effect produced using the relevant ideas.

Ethical Management

The fastest way is the Barun Electronics.


Sustainable growth

Ethical management refers to ‘business ethics’ as a top priority in corporate management and business activities, It is a management spirit that pursues transparent, fair and reasonable business performance. ‘Right growth’ is a valuable achievement and value that has led to 20 years growth of Barun Electronic.


Company Ethics Awareness

The ethical management of the Barun Electronic is the standard of action that top management and its members must observe within the organization. Transparent values, fair work execution, reflect the ethical expectations that society demands in the decisions and actions of our company.


Report on Ethics Management

We, Barun Electronics, receiving the inquiries and reports on violation cases by the company and employees. Your valuable information is handed directly to our top management and treated with care. Right advice for right growth, we will create a proper management culture.